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This site is a little project that lets me make fun of some things and sense of others. I use it to think a little more relationally without resorting to doing actual math.Subscribe
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Ah! The classic boner curve! ;)
That must be why my mom’s cancer medicine cost so much.
But it’s true; I would have been happy to pay double, if it had worked.
Hi,
I started following your blog recently and its awesome..I was wondering how you are creating this..are you using illustrator or just scanning it ?
This is how pricing is done for all the high-end brand-name things within the realm of fashion, including eye glasses frames.
While I’m a pretty big Apple fan, I still feel the urge to make some smarmy comment about apple computer…
EEG have shown an increased activity in the pleasure centers of the brain when drinking a wine that had a large number on the price tag compared to the same wine with a lower price. So yes, it’s so true.
This is exactly what V&S used to launch Absolut Vodka, actually. (In combination with high end advertising)
Ah, but this curve is useful. Observe:
1) Purchase random article of clothing at generic discount department store (or goodwill)
2) Buy iron-on patch bearing logo of brand-name item
3) Apply patch using iron
Now others will perceive the value of your clothing to be much higher than it actually is!
[Except for the people who recognize random article of clothing, but they won't speak up for fear of being discovered as generic discount department store (or goodwill) shoppers]