Ad agencies call this ‘branding.’

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3 Responses to Ad agencies call this ‘branding.’

  1. pat j says:

    Makes me think of a descriptive phrase in some William Gibson book: “…the color of rust gone a certain way.”

  2. josh says:

    I looked up patina due to its use he. Indexed: it’s edutainment!

  3. Anonymous says:

    I would agree except Patina and rust are completely different things so the idea of “branding” doesn’t work that well here